Markup calculator
Markup Calculator
Use this markup calculator to work out the markup amount and the final selling price after markup. It shows how much gets added on top of cost and the total price you should charge.
Selling price
100
25% markup on 80 adds 20 and gives a selling price of 100.
Markup amount
20
Original cost
80
How it works
Add the markup on top of cost
A markup calculator starts with your cost, works out what the markup percentage adds in money, and then adds that markup amount to the cost so you can see the final selling price.
Formula
selling price = cost + (markup % × cost)
First calculate the markup amount from the markup percentage, then add that amount to the original cost.
Worked example
- 1. Start with a cost of 80.
- 2. Find 25% of 80 to get 20.
- 3. Add 20 to 80.
- 4. The selling price is 100.
When people use this
- Retail: set a selling price above wholesale cost.
- Services: add a markup to materials or outsourced costs.
- Reselling: compare markup scenarios before pricing an item.
- Budget planning: estimate revenue from a planned markup rate.
Related calculators
Keep moving through the percentage cluster
Markup and margin are closely related pricing tools with different baselines. Discount covers price reductions, while markup starts from cost and adds a percentage to reach a selling price.
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Discount Calculator
Use the discount page when you need the final sale price after a percentage cut.
Service tip
Tip Calculator
Use the tip page when you need the gratuity amount and total bill.
Revenue-based margin
Margin Calculator
Use the margin page when you need profit as a percentage of selling price rather than cost.
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See the complete PercentageTools calculator directory.